If you’re an entrepreneur or thinking of starting your own business, you have to understand that quality of service is a foundation to succeed, dominate your niche, and be on top of your clients.

Small but effective strategies can help improve business service quality!

1- Understand your business vision and mission

Always think of the initial purpose of your project and why your product or service is essential to clients. Also, think of your small team (even if it’s only one employee). Do they understand the brand vision, mission, and value? If you and your team are not on the same page, stop here!

2- Seek client’s feedback regularly

Find an appropriate way to contact your customers. It could be by email, phone, message, and any convenient means for both sides. Listen to customer discussions on different social media platforms and think about turning their needs into products or services.

3- Respond to feedback

Respond to both negative and positive feedback. Try to respond as quickly as possible to gain the client’s trust.

4- Offer value and service

The role of your customer service officer is offering knowledge and information about your brand and service, so it is essential to have qualified frontline staff. Unfortunately, I see many companies and entrepreneurs do not care to recruit appropriate skills for customer service roles and even contact center staff (they might think of less cost). Sadly, lousy recruitment negatively impacts companies/business brands and creates high risk.

Customer service staff are the heart of a business brand. So, it would be best if you made sure they’re well trained and prepared to fulfill the role of the frontline team. They’re truly the face of your company. If empowered to make decisions and support customer satisfaction, they will be your most valuable tool.

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